What gets measured gets managed

“What gets measured gets managed — even when it’s pointless to measure and manage it, and even if it harms the purpose of the organization to do so.

Peter Drucker

And…

Goodheart’s Law: When a measure becomes a target, it ceases to be a good measure.

Because…

Campbell’s Law: The more a metric counts for real decisions, the greater the pressure for corruption, the more it distorts the situation it’s intended to monitor.

And…

“Quantitative measures of performance are tools, and are undoubtedly useful. But research indicates that indiscriminate use and undue confidence and reliance in them result from insufficient knowledge of the full effects and consequences. Judicious use of a tool requires awareness of possible side effects and reactions. Otherwise, indiscriminate use may result in side effects and reactions outweighing the benefits (…) The cure is sometimes worse than the disease.”

V. F. Ridgway

So…

“It’s Not About the Result, It’s About Awareness.

The trick is to realize that counting, measuring, and tracking is not about the result. It’s about the system, not the goal.

Measure from a place of curiosity. Measure to discover, to find out, to understand.

Measure from a place of self-awareness. Measure to get to know yourself better.

Measure to see if you are showing up. Measure to see if you’re actually spending time on the things that are important to you. (Make sure to measure backward, not forward.)”

James Clear